Make Your Website Header More Impressive

Everything is going online today and talking about business then e-commerce is the new normal. To make an impression on the client one has barely 2 to 3 seconds. Yes, you read it right just 2 to 3 seconds and the decision is made by the client. A user visiting your website can either get impressed by it or can be turned in this much time. Thus you won’t get a second chance to make a perfect impression and that is why your website and in particular the website header is so important. The website header is the first thing people see when they visit your website. It establishes an image of your brand from the start in the mind of the users. So, it is very important that you have a nice clean and attractive top section (header) for your website.

The fact that they remain consistent on all the pages of your website makes header more important than any other component (baring the CTAs) of your website. The website header provides you with a great place to reinforce your brand and repeat that information to make a powerful impact in front of your visitors. You can include things like your contact info, your logo and other things you want your client to see again and again.

With much at stake, it would be not wise of you to casually go with any header design and header content. To get the best of it on the header you can hire a professional developer providing web development services. You can also contact firms and companies providing web development services in this regard.

Even though the developer would get things done for you it’s you who has to decide the final outlook of your header. So, before you get started with this take a look at these tips and tricks that can make your website header more impressive.

• Focus On The Important Thing

Like we said before the website header is the common entity on all the webpages of your website. So, it very important you properly think about what you are going to put on your header. For instance, the cart is an important aspect of an eCommerce site which must be placed in the header so that the user can easily access it whenever they want. Other important things you could include in your header are

1. Navigation keys
2. Your brand logo
3. COA or call to actions like order now and save a fortune, Call us now, etc.
4. Contact information
5. Links to your social media

• Search Bar Menu

You need to decide on the search bar menus in the first place. That is which of them are more important for your website. Once you decide this then only proceed with designing of your header. Make sure that you include only what that is important don’t stuff it out as it is going to look messy. The best practice is to create a list of the things that are most important and necessary for your business. This is really going to help you sort things out.

• Readability

Yes, anything you include in your header is useless if it is not readable and clearly visible to the audience. Believe us you don’t want to make things difficult to read for your readers. It is very important that your text and font used in the header must be readable at the glace. It’s not just about the font of the text you also have to consider the size of the text. Using longer text for a header is not advised, you must always try to keep your text as small as you can weather it be your tagline or any other things. Apart from things don’t try to make your text too pretty using different colors, font and styles, try to keep things classic something every visitor would like.

• Expandable Menu

Now if your website uses a lot of graphics such as images, short intro clips, gifs, and other media. Then it is not a good idea to merge your header and the menu like the traditional websites. That’s is why websites like these utilize an expandable menu option. These types of the menu bar are nothing more than a small icon in the header which on clicking brings down the menu bar. It is really nice and effective if you properly want to utilize the whole screen just for displaying visually attractive images and other media. Using an expandable menu will help you attract your customers to focus on your website content rather than the header itself. So investing your time is creating an expandable menu is worth it while and worth a try.

• Header Layout

While the header layout does not seems that important for the look of the website look it is very important for your company’s theme compatibility. You need to make sure that the layout of your header matches with the theme and logo of your company. And if it does not match then you need to contact your web development service provider and get it changed. Choose a layout that suits and compliments your logo color shape and size and also your website themes and format.

• Navigation

Now you might have already come across a lot of websites that utilize the use of a visual-based navigation system in the header menu. This navigation helps the user know where they currently are on the webpage using light effects. These kinds of navigation menu bars are very useful when you have a large web of webpages or a lot of information to display.

• Sign Up/Login

There is always an optional login tab on every website. The users can either use this tab to log in with a registered id or sign up by creating a new user id on the website. This is a simple and great way for you to create a user database. This type of tabs is commonly used by the eCommerce websites, social media website, and other sites.

Hermit Chawla is a Marketing Manager at Sprak Design. He would love to share thoughts on Best Website designing company, Lifestyle Design, Branding Firm, Exhibition design etc..