The software and application development business continues to grow and evolve with the popularization of the smartphone market. With that, new apps appear every day that promise to solve everyday problems or as an accessible form of entertainment. There is no shortage of ideas for the next app.
But with so many apps available for free, a good app must have something that catches the user’s attention in the midst of competition. Want to know how? Below are some essential tips that every software developer needs to know to create an app from scratch:
Is your app trying to solve users problem or providing a solution?
Before you learn how to create a mobile app, you will need an idea or problem to be solved. Do you want to create an app but don’t have an app idea? What you really need are problems, and they are everywhere!
Successful entrepreneurs solve issues in a way that we could not have imagined. When you look around yourself, every product and service you use is all designed to solve a specific problem.
So look for problems in your routine and list each one of them. Once you have a sizeable list, then start thinking about how you can solve them.
Having a fantastic idea is the starting point for every new project. You must clearly define the purpose and mission of your application. What are you going to do? What is your main appeal? What concrete problem will it solve, or what part of life will it improve?
Defining a clear problem for the app to solve will also help you get to your goal faster.
App marketing: How do you want to promote it?
In order for your user to see the value that your app offers, propose a truly relevant content that is a reference for your audience. To do this, define an editorial line that speaks your user’s language, using written and visual components that make sense to your audience. But beware of Portuguese errors – this can cause your app to lose credibility.
Yes, the first impression counts, and a lot: before reading any text, the user tends to evaluate the quality of an application from the images he finds. So, to increase the chances of your app being downloaded, every picture must be well thought out, from the one that illustrates the disclosure to the initial image and the internal icons. Therefore, when creating the app’s identity, it is essential always to study technical information, such as format standards and screen sizes. In that case, it is worth having the help of a good designer!
What are the updates after launch?
When it comes to app development, it’s worth noting that this is an ongoing process. Don’t always make your app look the same. It needs to be useful and current. Otherwise, it will lose its function. To do this, provide updates with new information or news and videos, with a frequency that matches your audience and the type of app you create. There is no fixed rule for this, and the important thing is to test new things and analyze what works best for your application.
Author bio
Gabriela Damaceno is a journalist and head of online content for Media Shark, a mobile app development agency. She is representing HK Certifiers, a company that offers Construction Certificates services. You can connect with her via Linkedin.
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