In the era of digital marketing, graphic design can be a game changer if you are able to put into application some necessary fixes. With the onset of 2018, designers must focus on the elements that will offer a modern touch to their projects.
Just like any other digital trends, some graphic design trends keep dominating the market, while others appear and vanish within no matter of time. With that being said, here are some popular trends that will prevail in the graphic designing industry this year.
# Color Fonts
Generally speaking, this one graphic design trend has the potential to single-handedly bring back the craze and fun into a designing assignment. Color fonts, also called chromatic fonts, are basically OpenType fonts that have supplementary data attached in the form of Scalable Vector Graphics or SVG. This allows the files containing color fonts to store additional data including gradients, colors, and textures. In contrast to other trends that are being implemented by designers in 2018, color fonts are extravagantly visually appealing. After all, they are developed to break the shackles of minimalistic designs.
# Animated Composition
In the industry of digital design, graphic designers are going to experience the development in the color fonts, as they now come with different animated variants. These will help you in better interaction and evolve your personal branding on the web. Also, animated typography has the ability to define your social media marketing strategies in 2018. If you want to know more about how to develop your social media content and apps in 2018, you can take the assistance of professional online marketing experts like Tayloright.
# Keeping the Design Geometric
Geometric design has been strikingly going well for some time now and marketers predict that this trend will continue affecting the niche of graphic designing in 2018. However, it does come with a slight modification; from now on the designs are going to me be much smoother and as wavy as it can be. You can always customize your graphic design based on the geometric pattern and style.
# Shift to Branding and Packaging Design
Followed by the success of the flat design, line art has been hitting the designs that involve many icons and apps last year. This year, there is a high probability to witness the transition of the line art trend into designs that comprise branding and packaging. Nothing beats the subtlety of this trend, as it has the capability to make the labels and boxes look pristine and cutting-edge. If you are someone who prefers a bit of minimalistic touch in his/her graphic design, this can be a really great option. You can easily bring in plenty of minute details while keeping the design simple at the same time.
Conclusion
The above write-up describes the graphic design trends that will prevail in 2018, the application of which can bring engaging, appealing, and state-of-an-art designs that the whole web universe will admire. Include some of them in your design projects and feel the change it brings.
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