7 Reasons Your Small Business Should Have a Blog

7 Reasons Your Small Business Should Have a Blog

It is hard to succeed as a small business without an effective marketing strategy. These are seven of the reasons creating a blog for your small business can be an effective component of your marketing plan.  1. Build Customer Relationships The bulk of your marketing efforts should revolve around increasing customer engagement with your brand. Engaged customers…

The Most Important Instagram Influencer Marketing Trends in 2020 You Need to Know

The Most Important Instagram Influencer Marketing Trends in 2020 You Need to Know

Influencer marketing continues to grant brands an avenue to reach consumers authentically. How? They leverage the influence that the content creators have over their followers to reach new audiences. Due to its effectiveness, influencer marketing is expected to expand into a $22.3 billion industry by 2024. How does that affect you? If you haven’t tapped…